The biggest mistake B2B marketers make with content: It’s all about us (the brand). One of the most common and significant mistakes B2B marketers make with Source: http://www.toprankblog.com

► About Us: iNeoMarketing provides Marketing Technology services, applications and support to B2B companies who do not have the required resources, knowledge or expertise. Visit us at ineomarketing.com. ◄ Source: blogs.oracle.com

Content – Investing in owned media, such as a corporate blog, is crucial to a company’s success in content marketing. But what does it take to launch and sustain a successful business … Source: http://www.marketingprofs.com

A federal jury finds that Apple infringed on patents owned by licensing firm Smartflash that are tied to digital rights management, data storage and payment systems. Source: http://www.cnet.com

Your next iPhone may be trackable even when it’s turned off, if Apple’s newest patent is anything to go by. The Cupertino tech giant has just patented a technology that would “periodically… Source: http://www.youtube.com

Finextra: Banco do Brazil, PNC Bank and US Bank are set to join the growing band of finacial services firms working with Visa to offer their customers HCE-based contactless mobile payments. Source: http://www.finextra.com

Starting from next month Barclays’ app for mobile funds transfer, which has handled over £1 billion in transactions, will be available for iOS and Android. Source: forexmagnates.com

A new mobile ad feature allows users to save mobile offers to Apple Pay and Google Wallet with the tap of a finger. This new technology could mean better solutions for search offerings. Source: searchenginewatch.com

In a new piece of research issued by PayPal in collaboration with the market research company Ipsos, mobile commerce is growing at nearly three times the rate of overall ecommerce at a global level, Source: http://www.paymentscardsandmobile.com

A new service from Barclays bank will allow its ‘Pingit’ users to send money to each other over Twitter. Source: nakedsecurity.sophos.com